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Photo of William MacKayOffline

The following article on the American Chemistry Council Facebook page caught my eye today because of my recent study into the Canadian chemical industry Responsible Care and CAER programs use of social media and on line networking. What are your thoughts on the article and the chemical industry use of social media to support their communication needs?


Photo of William MacKayOffline

There are those who believe social media is a fad and will pass and others who believe it is part of a communication revolution that will forever change how we communicate and it is here to stay in one form or another. I fall into the latter category. But how do we keep track of it all? I recently came across a service which does just that and it is called XeeMe.


Photo of William MacKayOffline

While doing some web research on what is being said about Responsible Care in Canada, I was pleased to come across this commitment to Responsible Care by the company I worked for, for over thirty years - Imperial Oil. Here are a few excerpts from their commitment and a link to the Responsible Care section of their web site. I am pleased the commitment is still there.



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